When one hears the word vision, some other words come to mind: idea, plan, imagination, final product, etc. All of these words work, and make sense. Typically when I hear the word vision along with these words, I hear: important, priority, must, and goal. Vision is important in many aspects of life: where do you envision yourself in the future? Your vision on the sports field, your vision in the workplace, and so forth. Without vision it is very hard to succeed and excel in any life endeavor.
Vision may very well be the most important trait I have for the success of our company. I say this because every client who has sought us out has a picture, an image, a vision in their mind of what their dream landscape would be. Bringing their vision to life on the other hand is my "job." I put the word job in quotes because it is far from a job for me, it is more of an honor to do what I love rather than a job. That being said, have you ever had someone just get you, or see things just the way you do? Well, that is our goal. Often we quickly find out that we are on the same page with the client from the start. If that is not the case, we have steps to get there.
The steps consist of, 1) Open line of communication: sit down, talk, share ideas, email pictures, text ideas, etc. 2) Sketch renderings for quick visualization to narrow down the top design ideas. 3) Ask questions: questions about form and function. By following these simple steps, we will have the same vision; which ultimately is the key to success.
Our goal has always been to exceed the client's expectations and bring their vision to life. We continue to reach our goal with hard work, drive, and creativity. Hopefully this post has sparked a vision for you!